CMA Research

The Numbers Don't Lie

The country shares a deep and abiding love for Country Music. From coast to coast, across income brackets and in big and small towns it is clear that Americans connect with Country and the connection shows in the numbers.

42% of Americans – or about 96 million people are Country Music fans!

 

CMA Insider Infographics

CMA Insiders is a group of more than 13,000 Country Music enthusiasts recruited via CMA's social network, at CMA events and through other industry partners to provide insights and better understanding of this important consumer group.

Non-Alcoholic Beverages Home Improvement

Automotive Dining Out

 

MEMBER ACCESS Access presentations, extended research materials, audio files and more at the CMA Membership Web site.
GET ACCESS Non-members, apply for a CMA Membership and get access to the vital CMA consumer research.
QUESTIONS Contact our Research Department for research inquiries if you do not meet the CMA Membership qualifications.

 

Research & Education

Industry Insite

Take a tour through vital corners of the music business by viewing CMA's Industry InSite series created and conducted as part of the Association’s strategic mission of being a resource for the Country Music industry.

View All Episodes

 

The Year in Country Music

See what the world of Country Music accomplished in 2010. Everything from album sales, radio and touring to awards, publications and endorsements.

Browse 2010 Data